Corpão Fitness
CAPABILITIES
Brand Strategy
Brand Identity Design
Photo Art Direction
Illustration
Digital Collateral Design
Merch
The Project
Corpão Fitness is a Brazilian inspired fitness and wellness brand that embraces the Brazilian active lifestyle around the world; empowering women through workouts, retreats and a podcast. Roughly translated, Corpão means, 'amazing body' in Brazilian Portuguese. Its brand mission is to spread the message to relax more, laugh more, dance more and enjoy more – all while living, loving and building your bodies beautiful curves. Their Brand Identity Design and photography style features curves, vibrant colors and confident women embracing the power of their bodies.
